Post by jferdousy427 on Feb 20, 2024 12:42:43 GMT 5.5
That’s not a secret, but if your landing page messaging speaks to only one type of visitor, you are missing a solid opportunity to convert the other types of visitors. Aspects that affect the “type of visitor” How many times they have seen your landing page? What (if anything) have they done on your site or landing page before? What do they already know about you, or your company, and your landing page? Are they following you on Twitter, do they “Like” You, etc.? What are other people are saying, doing, and buying? How “warm” are they in terms of being ready to “Add to cart” or to “Talk to someone now”? Each “group of visitors” in the funnel expects different items on a landing page, and as such.
In my opinion, HubSpot does a fantastic job of breaking down these Brazil Phone Number visitors into sections of a funnel. Top of the Funnel – Consider adding a numbered list of the benefits on your landing page in a “Things you need to know about the product or service on this page” or say something along the lines of: “Did you know that this product or service can make your life easier by….” Middle of Funnel – Show the visitor what others are saying about the product or service on this landing page. Bottom of Funnel – Give the visitor a very clear, smart CTA.
Lead Generation pages are a great place to add a “Talk to an expert now” with a live chat module CTA, or a Toll Free Phone Number. Even better than saying, “Talk to someone now”, let your visitor know what type of person they will be talking to. If your landing page is for Widget A with xyz features, let your visitor know they can “Talk to a Widget A expert about xyz features now”. So, if your landing page items and landing page messaging are not created to offer something to each of the 3 areas of this funnel, then you are missing a massive opportunity to convert leads and move them further down the funnel.
In my opinion, HubSpot does a fantastic job of breaking down these Brazil Phone Number visitors into sections of a funnel. Top of the Funnel – Consider adding a numbered list of the benefits on your landing page in a “Things you need to know about the product or service on this page” or say something along the lines of: “Did you know that this product or service can make your life easier by….” Middle of Funnel – Show the visitor what others are saying about the product or service on this landing page. Bottom of Funnel – Give the visitor a very clear, smart CTA.
Lead Generation pages are a great place to add a “Talk to an expert now” with a live chat module CTA, or a Toll Free Phone Number. Even better than saying, “Talk to someone now”, let your visitor know what type of person they will be talking to. If your landing page is for Widget A with xyz features, let your visitor know they can “Talk to a Widget A expert about xyz features now”. So, if your landing page items and landing page messaging are not created to offer something to each of the 3 areas of this funnel, then you are missing a massive opportunity to convert leads and move them further down the funnel.